Webinar Series

A three part Webinar Series

Viral Marketing Financial Cents

Creating Your Ideal Client Profile

March 25th @ 11:30 CST

Domain Registration Financial Cents

Creating an Ideal Tech Stack​

April 29th @ 11:30 CST

Analytics Financial Cents

Creating Your Ideal Workflows and Systems​

May 20th @ 11:30 CST

What you will learn

Creating Your Ideal Client Profile

  • Defining the elements of an Ideal Client Profile.
  • Identifying how an Ideal Client Profile creates effectiveness for your workflows.
  • Defining how an Ideal Client Profile will guide you in creating your Ideal Tech Stack
  • You will receive an Ideal Client Profile Worksheet, and we will work through it together.
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Creating an Ideal Tech Stack

  • Defining the elements of an Ideal Tech Stack.
  • Defining how an Ideal Client Profile will guide you in creating your Ideal Tech Stack.
  • You will receive an Ideal Tech Stack Worksheet, and we will work through it together.

Creating Ideal Workflows and Systems

  • Defining the elements of a workflow.
  • Defining how an Ideal Client Profile will guide you in creating your Ideal Workflows.
  • Creating workflows in Financial Cents.
  • You will receive an Ideal Workflow Worksheet, and we will work through it together
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The Hosts

Kellie Parks 2 Financial Cents

Kellie Parks

Founder, Calmwaters

Kellie is a relentless organizer and believes cloud financial technology is key to organization. An ardent devotee of QuickBooks Online, Kellie is passionate about introducing QBO and its app partner programs to accountants and their clients. She now spends much of her day educating accounting firms and SMBs, but loves keeping her head firmly in her bookkeeping clients’ day to day accounting needs as well. 

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Shahram Zarshenas

Founder, Financial Cents

Shahram Zarshenas spends his time helping accountants get visibility across their firm to prevent things from falling through the cracks. Prior to Financial Cents, he founded an investment banking firm that helped software companies scale and exit their business.